Why traditional loyalty programmes fall short
Many loyalty programmes focus on transactions, not relationships.
They reward volume, but ignore behaviour, engagement and emotional connection.
This results in:
short-term participation
price-driven loyalty
low differentiation
limited long-term impact
Arteel's Loyalty Platform shifts the focus — from transactions to meaningful behaviour.

What is the Loyalty Platform?
The Loyalty Platform is a flexible, behaviour-driven incentive system that allows organisations to reward customers, partners and dealers based on actions that truly matter.
From referrals to engagement, from sales behaviour to collaboration — you decide what gets rewarded.
What the Loyalty Platform enables
Behaviour-based rewards
Points & incentive management
Campaign creation & automation
Multi-level loyalty structures
Real-time dashboards & insights
Personalised reward experiences
Global reward fulfilment
Custom branding & configuration
A reward ecosystem that fits every context
A flexible reward ecosystem — physical, experiential and digital — designed to fit every person, moment and context.
Arteel provides access to a broad and carefully curated reward ecosystem, ensuring that employees, customers and partners can always choose something that truly resonates with them.
The power lies in the relevance of the choice.
Connected to culture, incentives and appreciation
The Loyalty Platform integrates seamlessly with:
IncentiveApp
Internal performance alignment
LuckyBird
Premium reward experiences
Arteel Philosophy
Culture & appreciation
This creates one coherent ecosystem — internally and externally.
Secure, compliant and enterprise-ready
Arteel's Loyalty Platform meets the highest security and compliance standards.
ISO 27001 certified
GDPR compliant
Secure data handling
Enterprise-grade infrastructure
Trusted by leading organisations